filed in Magix Kiosk on May.02, 2013
Client: Google
Industry: High Tech
Objective: An advertising display as cutting edge as Google Play itself
Product: Multi-touch Magix Kiosk
Brief: When Google wanted an advertising display to bring home the cutting-edge image of Google Play to an appropriately elite audience, they adopted a concept as pioneering as the brand itself. Visitors to Delhi International Airports T3 were wowed by a 42” Magix Kiosk based Android Tablet simulator that magnified the screen of the tablet without sacrificing its touch based capabilities. Playing with the giant screen left a lasting impact of the experience as well as the brand in their minds.
Impact: The display was able to communicate a lasting impression of the salient qualities of the brand and also some features of the tablet fundamental to its experience.
Tags: Event, Google, Google Play, Hi-Tech, High Tech, Technology
filed in Magix Kiosk on Apr.28, 2013
Client: SETU Advertising
Industry: Advertising, Publishing
Objective: At a book launch event, they wanted to showcase the book in a unique manner.
Product: Multi-touch MagixKiosk
Brief: One of the leading advertising agencies in Pune was looking to showcase its rich history through the publication of a book. They wanted to launch the book in a similarly unique manner & for this they chose to leverage the touch based interactivity capabilities of the Magix Kiosk. The Kiosk allowed invitees to flip through pages, chapters & pictures & give the look & feel of doing so with a real publication. Truly a wonderful way to promote a historic publication!
Impact: The interactive kiosk focused the attention of the visitors on the unique nature of the publication & it’s rich content.
Tags: Advertising, Book Launch, Event, Media, Publishing
filed in Magix Kiosk on Apr.26, 2013
Client: JSW Steel
Industry: Industrial, Exhibition, Event
Objective: To showcase product & corporate information in a manner designed to stand out from other exhibitors
Product: Multi-touch Magix Kiosk
Brief: The customer was participating in the FICCI India Summit with the objective of showcasing their corporate & product information to international delegates. The booth comprised a large video wall & a Magix Kiosk interactively displaying appropriate information. The objective was to give a strong visual appeal to the booth and also to promote higher engagement with more serious subject matter and in the process differentiate the company from the other exhibitors.
Impact: The booth visitors got the information they required in a manner designed to inform & impress at the same time
Tags: conference, Event, Exhibition, FICCI India Summit, Industrial, JSW
filed in Magix Kiosk on Apr.14, 2013
Client: A Leading Builders & Developers
Industry: Real Estate
Objective: To showcase projects in an appealing manner in an exhibition.
Product: Multi-touch Magix Kiosk
Brief: The customer was participating in the MCHI Credai Property expo with the specific intention of showcasing upcoming projects to thousands of prospective buyers. The information was presented on Magix Kiosks & visitors had an opportunity to interact with the systems while seeking the information relevant to them. The highly visual nature of the content made this an ideal vehicle to display the full range of the features of the premium projects.
Impact: The booth visitors were able to get the information they required in a manner designed to inform & impress at the same time.
Tags: Builders & Developers, Credai Property Expo, Exhibition, Expo, Multi-touch Magix Kiosk, Property Expo, Real Estate
filed in Interactive Floor System, Interactive Wall System on Apr.13, 2013
Client: A Leading Real Estate Developer
Industry: Real Estate
Objective: To differentiate their exhibit in a highly competitive environment.
Product: MagixTable, Multi-touch on wall, MotionMagix Interactive Wall & MotionMagix Interactive Floor
Brief: One of the leading Real Estate developers in the country was participating in the MCHI Credai Property expo in an environment where over a 100 exhibitors were vying for the attentions of thousands of prospective buyers. They chose to deploy a full range of Interactive solutions with eye-catching & informative content to leave a lasting impression in the minds of the visitors. This ranged from their branding on the MotionMagix Interactive Floor interacting with visitors to on-demand information of their projects on the MotionMagix Interactive Wall & the MagixTables. The stall caught the eye of visitors & exhibition organisers alike & ended up being among the most awarded in the show.
Impact: The booth attracted visitors from among the prospective buyers visiting the exhibition & was able to make a mark due to it’s unique look.
Tags: Credai Property Expo, Exhibition, Expo, MagixTable, Multi-touch on wall, Real Estate
filed in Interactive Wall System, Magix Kiosk on Mar.20, 2013
TouchMagix via its partner in Oman exhibited the various interactive capabilities & the display possibilities of the Multi-touch MagixKiosk and gesture based MotionMagix Interactive Wall at The BIG Show Muscat one of the most important events in the Middle East for the building & construction industry.
Tags: MagixKiosk, The BIG Show Muscat
filed in MagixTouch on Mar.19, 2013
Client: Sony PS Vita
Industry: Technology, Entertainment, Event, Exhibition, Mall
Objective: To showcase the unique multi-touch capabilities of the PSP Vita to gamers.
Product: MagixTouch Multi-touch
Brief: One of the innovative features of the PS Vita from Sony is a Multi-touch screen & a Multi-touch rear touch pad. In a “road-show” kind of environment, Sony chose a MagixTouch Multi-touch with original game content to showcase the full scope of the experience provided by the multi-touch features on a large scale model of Sony PS. The MagixTouch offered a touch-based interaction for the users where they could &get a sense of the unique game play & the sheer enjoyment that an actual Sony PS VITA can provide.
Impact: The MagixTouch Multi-touch was an obvious large-format display option for Sony given the uniqueness of the multi-touch capabilities they wanted to display.
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Large Multi touch display for Sony PS Vita
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Multi touch for Sony PS Vita
filed in Interactive Floor System, MotionMagix on Mar.18, 2013
Client: The InterContinental
Industry: Hospitality, Event
Objective: To mark a grand occasion in a suitably grand manner
Product: MotionMagix Interactive Floor
Brief: The InterContinental celebrated the 50th Anniversary of it’s grand inauguration. The several events to commemorate it’s status as the first five start hotel in the kingdom & the largest such hotel there were planned to be equally grand with attendance by various dignitaries. The events included a impressive 70 feet long interactive projections across 10 MotionMagix Interactive Floors. Guests interacted with projections of the iconic InterContinental logo & visuals of flowers.
Impact: The sheer size of the Interactive Floors installed conveyed the significance & the grandeur of the of the occasion to guests.
Tags: Event, Hospitality, The InterContinental
filed in Interactive Wall System on Mar.11, 2013
Client: Tier 1 Business & Technology Consulting Company
Industry: Corporate
Objective: Build a Corporate & Customer Experience Center befitting their brand value & Innovative spirit.
Product: MotionMagix Interactive Wall, MagixTable, MagixKiosk
Brief: One of the largest shared services center of this tier 1 consultant in India offers support services like Software Development, Markets, Finance, Knowledge, Business & Creative Services & Human Resources to over 100,000+ employees of the firm worldwide. Innovation has always been highly valued & this is amply reflected in the Innovation Center equipped with multiple MultiTouch Tables & an Interactive Wall. These displays showcase corporate information as well as powerful presentations & impactful training materials. A specially unforgettable visual element is provided by the Interactive Wall stretched across multiple side-by-side displays.
Impact: The Interactive elements provide an impact in line with the customer’s status as a Global giant & truly reflecting the value of Innovation.
Tags: Business & Technology Consulting, Magix Table, MagixKiosk, Multi Touch Table
filed in Interactive Floor System on Mar.09, 2013
Client: Vodafone – Mumbai
Industry: Exhibition, Telecom, Kids Games
Objective: To provide a fun & memorable experience for the young visitors to the exhibit
Product: MotionMagix Interactive Floor
Brief: Visitors to a recent Vodafone Mumbai event were in for a melodious treat. A unique 2 camera blended projection of piano keys on the MotionMagix Interactive Floor invited the musically inclined to try to make music as they tapped out the keys on the floor. The resultant sound was corrected & tuned for better effect & the melody was piped to the entire exhibition floor in a manner reminiscent of a live pianist at work.
Impact: Visitors were able to not only interact with the exhibit but also to see other visitors react to the music created by them.
Tags: Exhibition, Kids Games, Telecom, Vodafone