Google Showcases the Cutting-edge Image of Google Play

Client: Google

Industry: High Tech

Objective: An advertising display as cutting edge as Google Play itself

Product: Multi-touch Magix Kiosk

Brief: When Google wanted an advertising display to bring home the cutting-edge image of Google Play to an appropriately elite audience, they adopted a concept as pioneering as the brand itself. Visitors to Delhi International Airports T3 were wowed by a 42” Magix Kiosk based Android Tablet simulator that magnified the screen of the tablet without sacrificing its touch based capabilities.   Playing with the giant screen left a lasting impact of the experience as well as the brand in their minds.

Impact: The display was able to communicate a lasting impression of the salient qualities of the brand and also some features of the tablet fundamental to its experience.

Tags: , , , , ,

Leave a Comment

A Book Launch with a Difference

Client: SETU Advertising

Industry: Advertising, Publishing

Objective: At a book launch event, they wanted to showcase the book in a unique manner.

Product: Multi-touch MagixKiosk

Brief: One of the leading advertising agencies in Pune was looking to showcase its rich history through the publication of a book. They wanted to launch the book in a similarly unique manner & for this they chose to leverage the touch based interactivity capabilities of the Magix Kiosk. The Kiosk allowed invitees to flip through pages, chapters & pictures & give the look & feel of doing so with a real publication. Truly a wonderful way to promote a historic publication!

Impact: The interactive kiosk focused the attention of the visitors on the unique nature of the publication & it’s rich content.

 

 

Tags: , , , ,

Leave a Comment

JSW Giving a Strong Appeal to its Exhibition Booth

Client: JSW Steel

Industry: Industrial, Exhibition, Event

Objective: To showcase product & corporate information in a manner designed to stand out from other exhibitors

Product: Multi-touch Magix Kiosk

Brief: The customer was participating in the FICCI India Summit with the objective of showcasing their corporate & product information to international delegates. The booth comprised a large video wall & a Magix Kiosk interactively displaying appropriate information. The objective was to give a strong visual appeal to the booth and also to promote higher engagement with more serious subject matter and in the process differentiate the company from the other exhibitors.

Impact: The booth visitors got the information they required in a manner designed to inform & impress at the same time

Tags: , , , , ,

Leave a Comment

Leading Builders & Developers Showcases Projects Impresses Visitors at Property Expo

Client: A Leading Builders & Developers

Industry: Real Estate

Objective: To showcase projects in an appealing manner in an exhibition.

Product: Multi-touch Magix Kiosk

Brief: The customer was participating in the MCHI Credai Property expo with the specific intention of showcasing upcoming projects to thousands of prospective buyers. The information was presented on Magix Kiosks & visitors had an opportunity to interact with the systems while seeking the information relevant to them. The highly visual nature of the content made this an ideal vehicle to display the full range of the features of the premium projects.

Impact: The booth visitors were able to get the information they required in a manner designed to inform & impress at the same time.

 

Tags: , , , , , ,

Leave a Comment

Real Estate Developer Creating Lasting Impression at Property Expo

Client: A Leading Real Estate Developer

Industry: Real Estate

Objective: To differentiate their exhibit in a highly competitive environment.

Product: MagixTable, Multi-touch on wall, MotionMagix Interactive Wall & MotionMagix Interactive Floor

Brief: One of the leading Real Estate developers in the country was participating in the MCHI Credai Property expo in an environment where over a 100 exhibitors were vying for the attentions of thousands of prospective buyers. They chose to deploy a full range of Interactive solutions with eye-catching & informative content to leave a lasting impression in the minds of the visitors. This ranged from their branding on the MotionMagix Interactive Floor interacting with visitors to on-demand information of their projects on the MotionMagix Interactive Wall & the MagixTables. The stall caught the eye of visitors  & exhibition organisers alike & ended up being among the most awarded in the show.

Impact: The booth attracted visitors from among the prospective buyers visiting the exhibition & was able to make a mark due to it’s unique look.

Tags: , , , , ,

Leave a Comment

A big show at The BIG Show

TouchMagix via its partner in Oman exhibited the various interactive capabilities & the display possibilities of the Multi-touch MagixKiosk and gesture based MotionMagix Interactive Wall at The BIG Show Muscat one of the most important events in the Middle East for the building & construction industry.

Tags: ,

Leave a Comment

Multi-touch for the Sony PS Vita

Client: Sony PS Vita

Industry: Technology, Entertainment, Event, Exhibition, Mall

Objective: To showcase the unique multi-touch capabilities of the PSP Vita to gamers.

Product: MagixTouch Multi-touch

Brief: One of the innovative features of the PS Vita from Sony is a Multi-touch screen & a Multi-touch rear touch pad. In a “road-show” kind of environment, Sony chose a MagixTouch Multi-touch with original game content to showcase the full scope of the experience provided by the multi-touch features on a large scale model of Sony PS. The MagixTouch offered a touch-based interaction for the users where they could &get a sense of the unique game play & the sheer enjoyment that an actual Sony PS VITA can provide.

Impact: The MagixTouch Multi-touch was an obvious large-format display option for Sony given the uniqueness of the multi-touch capabilities they wanted to display.

Comments (1)

The InterContinental – Marks a Grand Occasion in a Grand Manner

Client: The InterContinental

Industry: Hospitality, Event

Objective: To mark a grand occasion in a suitably grand manner

Product: MotionMagix Interactive Floor

Brief: The InterContinental celebrated the 50th Anniversary of it’s grand inauguration. The several events to commemorate it’s status as the first five start hotel in the kingdom & the largest such hotel there were planned to be equally grand with attendance by various dignitaries. The events included a impressive 70 feet long interactive projections across 10 MotionMagix Interactive Floors. Guests interacted with projections of the iconic InterContinental logo & visuals of flowers.

Impact: The sheer size of the Interactive Floors installed conveyed the significance & the grandeur of the of the occasion to guests.

Tags: , ,

Comments (1)

Customer Experience Center Befitting Brand Value & Innovative Spirit

Client: Tier 1 Business & Technology Consulting Company

Industry: Corporate

Objective: Build a Corporate & Customer Experience Center befitting their brand value & Innovative spirit.

Product: MotionMagix Interactive Wall, MagixTable, MagixKiosk

Brief: One of the largest shared services center of this tier 1 consultant in India offers support services like Software Development, Markets, Finance, Knowledge, Business & Creative Services & Human Resources to over 100,000+ employees of the firm worldwide. Innovation has always been highly valued & this is amply reflected in the Innovation Center equipped with multiple MultiTouch Tables & an Interactive Wall. These displays showcase corporate information as well as powerful presentations & impactful training materials. A specially unforgettable visual element is provided by the Interactive Wall stretched across multiple side-by-side displays.

Impact: The Interactive elements provide an impact in line with the customer’s status as a Global giant & truly reflecting the value of Innovation.

 

Tags: , , ,

Leave a Comment

Vodafone Provides Fun & Memorable Experience for Young Visitors to the Exhibit

Client: Vodafone – Mumbai

Industry: Exhibition, Telecom, Kids Games

Objective: To provide a fun & memorable experience for the young visitors to the exhibit

Product: MotionMagix Interactive Floor

Brief: Visitors to a recent Vodafone Mumbai event were in for a melodious treat. A unique 2 camera blended projection of piano keys on the MotionMagix Interactive Floor invited the musically inclined to try to make music as they tapped out the keys on the floor. The resultant sound was corrected & tuned for better effect & the melody was piped to the entire exhibition floor in a manner reminiscent of a live pianist at work.

Impact: Visitors were able to not only interact with the exhibit but also to see other visitors react to the music created by them.

Tags: , , ,

Leave a Comment

Contact Us
 
 
 
TouchMagix can help you grow your business!