A highly successful installation where the delegates couldn’t stop appreciating the way information was laid out for them.
Client: GE Healthcare
Industry: Healthcare, Exhibition, Event
Objective: To display product information in an “easy-to-find” manner for extremely knowledgeable booth visitors.
Product: Multi-touch Displays and MagixKiosk
Brief: The customer was exhibiting at a leading International conference focused on a very specific field within the medical discipline. The delegates were doctors & other eminent experts in the area & the objective was to design the stall in a manner allowing the delegates to explore the exhibited products & models & find the information they were seeking. The media was made available in formats like PDF’s, videos, Image galleries, PPT’s and the visitor could browse and email the same. The Multi-touch MagixKiosk was the ideal system for the purpose – delegates were able to go through the presentations on the new technology & the innovations displayed & get all the information they needed.
Impact: The display attracted a high delegate turnout & the feedback was that the delegates appreciated the way the information was laid out for them.
Interactive Augmented Reality – With Interactive Wall
An Augmented Reality Experience for Associate Decor’s customers that made them feel various climatic conditions.
TouchMagix takes Augmented Reality one step ahead by creating this interactive Augmented Reality Experience for Associate Decor – India’s largest particleboard manufacturing plant. TouchMagix setup an Interactive Wall where people standing in front of the wall got an experience of standing in rain, sun and various such climatic conditions and learnt about unique offerings of Associate Decor. A very effective educative branding for sure!
ARAI using Interactive Floor at International Symposium
ARAI installed multiple Magix Kiosks at their showcase to enhance instructional experience and to welcome visitors.
ARAI installed multiple Magix Kiosks at their showcase International Symposium to enhance the instructional experience for the exhibit visitors. They also installed a 25 feet long Interactive Floor to welcome visitors to the event.
If the Content is Cutting-edge the Display must be too!
An interactive display was the perfect channel to deliver a rich research oriented content to the audience of Astra Zeneca.
Client: Astra Zeneca
Industry: Healthcare, Exhibition, Event
Objective: To convey information on cutting edge research in an innovative manner.
Product: Multi-touch displays and MagixKiosk
Brief: As one of the leading Pharma companies with a name for research the customer had a lot of information to convey about its various cutting edge research initiatives in a conference attended by pharma executives, doctors & leaders of the business. They chose the Multi-touch MagixKiosk as the vehicle for presenting all this information in an interactive and visually appealing manner without sacrificing any of the gravity of the content. The visitors were left informed as well as impressed.
Impact: The interactive display was the perfect channel to deliver the rich research oriented content to the audience.
Media Buyers and Brand Advocates Learn About Interactive Media
Brief: The iMedia Brand Summit is among the most prestigious market-focused worldwide events for brands, marketers & agencies alike. The second edition of the event in India was held in the Grand Hyatta Goa for a select, invitees only collection of dignitaries. Media buyers & brand advocates from across the country learnt more about the potential of this exciting medium while interacting with the content in a casual setting.
Impact: The objective of convincing media buyers & Brand advocates to build marketing & promotions plans while considering the many exciting options offered by these interactive technologies was largely achieved.
The interactive display proved to be the perfect channel to deliver rich content and keep visitors engaged in an IT exhibition.
Industry : Technology
Objective: To increase footfalls and provide the company overview and showcase customer case studies in an innovative manner
Product: MagixKiosk™ Multi-Touch
When one of the world’s leading technology solution providers decided to participate in an IT exhibition, they had to make sure that their displays were as cutting edge as their solutions and products. Since their inception in 1984, Dell has been driven towards providing long term value and customer driven innovation. To showcase this aspect they decided to use the MagixKiosk™ Multi-Touch systems to engage their visitors at this IT exhibition. Multiple MagixKiosk™ Multi-Touch systems were placed at the Dell Systems exhibition booth. A special log in screen with hand reading capabilities was created for them. When the visitor touched his palm to the screen it converted to the Dell logo. The visitor then could navigate through the exhibit and take a look at the Dell success story, discover Dell products and read about customer case studies. The MagixKiosk™ Multi-Touch allowed the customers to browse through interactive graphs and also match data with their facts. A unique wipe effect allowed the customers to uncover underlying stories left visitors feeling fascinated. This interactive experience left the visitors not just well informed but immensely impressed as well.
Impact: The interactive display proved to be the perfect channel to deliver rich content and keep visitors engaged.
A leading Real Estate house in India, used MagixKiosk™ to showcase their exclusive properties.
A leading Real Estate house in India, used our MagixKiosk™ to showcase their exclusive properties to the target audience. The MagixKiosk™ enabled its users to browse through ultra-luxury amenities and visualize their dream home. An instant hit across all age groups, the plug and play MagixKiosk™ helped our customer drive results in a limited time.
LG Promotes New Smart Phones using Interactive Technology
LG promoted their range of smart phones by engaging their target audience with Interactive Wall and Floor.
Client: LG Mobile
Industry: Mobile Handset Manufacturers
Objective: Promote new range of smart phones using interactive technology
Product: MotionMagix WALL & FLOOR
Installation Type: Overhead Projection on Wall combined with Overhead Projection on Floor on a single system.
Brief: LG Mobile was one of the participants at the Mobile Conference in Middle East and wanted to promote their latest range of touch and smart phones. Their idea was to create a gaming interface and then distribute free phones to winners after some competitive games. We created a unique interactive experience by using the MotionMagix Interactive Floor and Wall together on a single PC. The Interactive Floor had videos of LG mobile phones in the background which were revealed as people stepped on it. From here they were prompted to play the exciting catch game on the wall. The idea was to collect multiple points using body sideways movements. Winners were then clubbed together each round to reach final and subsequently to win handsets.
Impact: LG promoted their range of smart phones by engaging their target audience in a fun filled and entertaining game.