Moms-to-be, love getting showered with love and so should they be, after all this is their day! Today, technology has shadowed every sector of our lives. A baby shower is not left far behind, getting all digital and fancy, adding to that fun and amusing element at the event!
At this event, guests were welcomed with an interactively cute welcome floor, complete with scattering images of milk bottles, stars, toys etc. in a powdery blue and yellow theme. Upon gesture and interaction detected, these images would scatter to reveal a baby shower text underneath. The effect was complete with baby shower themed songs playing!
Client: Capgemini Industry: IT – ITES Objective: To have a prodigious interactive experience center that provides a radical understanding of case studies to clients. Product: MagixSuite™ Brief: Capgemini, providing IT services, is one of the world’s largest consulting, outsourcing and professional services companies. Capgemini has crafted a structured storyline around transformation through its focus on “one path” strategy that is wrapped around an “everything digital” core. Its Applied Innovation Exchange is a contemporary and global business platform and IP-based design and delivery model for the application of business innovation and for achieving proficiency in Applied Innovation as an enterprise competency.
Such a great platform requires a savvy yet easily comprehensive display solution, which will meet the objective of showcasing case studies to clients. With MagixSuite™ you can flick images from a primary display to a secondary display. This means images and videos of a case study can be simply pushed physically by gesture, from one display to another. Impact: Good understanding of case studies, expanded client base.
InfoComm India is the nation’s foremost pro-AV and Info-Comm Technology show. It is where industry players and experts showcase, share and incubate ideas. It is also where Influencers and decision-makers seek and find solutions to propel their businesses. Just two years in India and the show has gained global recognition.
The event looked forward to by all Augmented Reality lovers and followers, is a huge platform for us to showcase our latest software, products and cutting edge demos of advancements in Multi-Touch Tables and Kiosks! The event saw enthusiastic participation from exhibitors as well as visitors and we are happy with the superb footfall that we received.
This year, amongst our other technologies, we displayed our latest, which are –
• MagixCast – Simply the best software ever created for WiFi screen-casting, annotation and collaboration
• MagixSuite – Flick images from touchscreen to video wall
• Android kiosks
• Cutting edge demos of advancements in Multi-Touch Tables and Kiosks
• Gesture based Engagement and much more…
InfoComm ’15, Mumbai was a smash hit being highly interactive with TouchMagix as its official Interactive Screen Partner. The ‘Wow’ which stirred the entire experience of InfoComm was the MotionMagix technology for interactive floor in collaboration with Panasonic which was set up right on the main entrance amusing everyone walking over with delight.
What took the show away was TouchMagix’s bi-directional annotation and screen collaboration solution where the most prominent names in the industry appreciated this awesome invention. A big thank you to all those who helped us, our partners, InfoComm and especially our visitors, in making this event such a huge success.
Making kid’s birthday parties a fun-filled success!
An easy way to get kids engaged & physically active in a controlled environment.
Objective: Giving unique gaming experience at kid’s party.
Product: MotionMagixTM Interactive wall
Brief:A 10 year olds birthday is a big deal! And to match the inexhaustible energy levels of those between the age groups of 8-14 and give them the best fun filled moments of the day, MotionMagixTM Interactive wall is the ideal match for any such birthday parties. MotionMagixTM Interactive wall for birthday parties is a complete solution offered by TouchMagix and through its partners throughout the world.
The entire MotionMagixTM hardware/software bundle along with 5-10 games is available for per day rentals for birthday parties. The speed of installation and the total physical fun filled and unique experience it offers kids ensures you can execute the best possible experience for a birthday party.
We provided this client of ours with a set of games including Ice Cream Catch game, Car Race, Table Tennis, Balloons, Coconut Catch and Basketball. These are some of the most loved games by the age group between 8-14.
And just to show much the kids loved it, we saw total number of kids who played on the 8 X 10 projected interactive wall to be around more than 100 in a brief 2 hour period.
Impact: Kids loved playing games like ice cream catch, car race on interactive wall!
Puma created a unique ‘Arsenal Tunnel of Time’ along with Interactive Floor football games
Objective: To create an experience zone to impress at a high profile and high energy event
Product: MotionMagix™ Interactive Floor
Brief: When a leading sportswear brand and a legendary football club team up to launch club kits to kick off the 2014-15 football season, the event has to be spectacular. Puma introduced the much celebrated Arsenal Football Kits in a stunning 4 day event held in Bangalore’s iconic UB City. Puma created a unique ‘Arsenal Tunnel of Time’ as a tribute to the legendary club and showcased Arsenal memorabilia, trophies from the FA Club, the Invincible Trophy, special moments from Arsenal history and photographs of Arsenal legends. This event also saw a special appearance from the former Gunner, Freddie Ljungberg, who flew down especially for this mega event. Puma employed the capabilities of TouchMagix’s interactive technology to create a special experience zone for the event visitors. TouchMagix deployed an 8X6, specially customized, MotionMagix™ Interactive Floor with the Puma and Arsenal logos to reflect the brand identity. This floor was loaded with a number of interactive football games for the visitors to enjoy and test their football skills. The highly engaging format of the games and the interactive capabilities of the floor with single and multi-player options attracted the attention of many visitors and saw great participation. After all entertainment targeted at one of Arsenal’s largest fan bases in the world has to be legendary as the Club itself!
Impact: The MotionMagix™ Interactive Floor provided entertainment which was in tune with the high energy levels of the event and generated great participation from visitors while making a brand impact.
Objective: To create an entertaining space to engage children using interactive technology
Product: MotionMagix™ Interactive Floor
A trip to the hospital is no fun, more so if you happen to be a kid. Normally seen as bleak, sterile spaces, hospitals are the last place where you would find kids enjoying themselves to the fullest instead of crying, panicking or sticking to parents like glue. A great example of how technology can be put to great use to distract children is at the Harkishandas Hospital in Mumbai. In order to keep the children in the pediatric ward busy and to keep their mind off ailments, the hospital management decided to employ a large MotionMagix™ Interactive Floor loaded with a number of interactive games in the waiting area. These games were highly engaging by nature and effectively helped distract the kids from their hospital related fears. With single and multi-player options, this floor allowed to keep a number of kids busy, happy and laughing at the same time and helped reduce anxiety. This creative initiative by the hospital is indeed a reminder that sometimes laughter is the best medicine!
Impact: : The use of Interactive Technology not only enabled the hospital and parents to keep kids engaged without additional effort but also made the environment stress free for kids.
Employee engagement is a key focus area for all companies today. Greater employee engagement helps in employee retention and also helps to boost productivity. When PayPal organized their annual Family Day, among their considerations was not only having an entertaining event but also to ensure a high degree of employee engagement and interaction. In order to make the event more interactive PayPal deployed a MotionMagix™ Interactive Wall and a MotionMagix™ Interactive Floor. While the grown up participants had a great time playing a number of interactive games that tested their capabilities, the children too, were not far behind. The MotionMagix™ Interactive Floor generated a lot of interest amongst the junior members who were seen having a rollicking time and enjoying the event to the fullest. Now that’s what employee engagement looks like when it is coupled with interactive technology!
Impact: : The use of interactive technology made the event more engaging and generated greater participation.
Brief: It has been said that child is the father of man but ask anyone tasked with the job of entertaining children and you will hear that doing so if the mother of all battles. The brunt of this responsibility falls to the schools, crèches, day cares and game centers. TouchMagix™ has for long been the innovative leader in the field of Interactive solutions that successfully capture the imagination of kids of various age groups. We have now distilled our experiences in this space and put together 9 Interactive Engagement Game Packs. These comprise 4 packs for Wall and 5 packs for Floor Games. The games have been specifically chosen to be fun and engaging, promote physical exercise and develop team work. The games are also specifically designed for deployment in smaller or more constrained spaces. Single Player or Multi-Player options are available. The Multi-Player games have been found to drive coordinated activity and collaboration among the players along with obviously having the benefit of keeping multiple kids engaged at the same time. The games have found a place in many schools, crèches, day care centers, games and fitness areas and establishments, community centers and the like.
Impact: Interactive games have long been known to be one of the more effective ways to engage kids and promote a variety of good habits and personal and social behaviour. These games reflect some of the most popular content we have delivered in the past in this line.
TouchMagix recreated a soccer stadium experience in Kidzania Mumbai with MotionMagix™ Interactive Wall that served as the goal net.
Industry: Kids, Entertainment
Objective: To leverage the full capabilities of Interactive technologies to provide an extremely engaging experience for kids
Product: MotionMagix™ Interactive Wall
Brief: Brand marketers, event managers and everyone associated with the business of attracting and retaining the interest of customers will agree that the toughest audience to cater to is kids. Their standards are impossibly high at the best of times and even more so when gaming technology is concerned . This was the challenge facing Kidzania, a unique role-playing experience targeting kids, when they were recreating a soccer stadium experience at their Mumbai outlet. The kids signing up for training to become “professional footballers” in the Kidzania world were no exception to this rule especially because they were spending their own money, well “Kidzoes”. A Real soccer ball, a real goal post and real “professional” players taking shots at targets showing up on the screen while being measured for their speed, accuracy and response times do not leave much tolerance for error in the MotionMagix™ Interactive Wall that serves as the goal net. The degree of difficulty and the accuracy demanded of the Wall rose with the age of the players. This was serious stuff for the kids – after-all they did get a detailed “system printed” report card mentioning every detail of their effort down to the last fraction of a second. The Psuedo-Touch Sensing technology we used here was up to the task though. The near-real life experience extended to the extreme care taken in mapping the virtual net to the real goal post down to the last nail – as most will agree nothing is too good for the kids!
Impact: The exacting standards of the children were met by combing the capabilities of the technology and the extreme attention to detail during deployment.