Samsung Enterprise Solutions Expo 2014 showcased innovation and leadership of Samsung’s Enterprise Business. A two day event, the expo presented a whole host of technologies from Samsung and its partner companies for a variety of industries. The Samsung Enterprise Solutions Expo 2014 also explored the interactive capabilities of TouchMagix’s technology in different environments such as retail, customer experience centres and banks. For this, TouchMagix used a MagixKiosk™, 46” MagixScreen™, MagixTable™. Along with this TouchMagix also deployed a 3*3 video wall with gesture technology to showcase Samsung’s rich history and corporate vision.
Impact: Samsung and Samsung partners found Inspiration and business use for the entire range of TouchMagix’ interactive products.
The Interactive Way to Experience Your Home Before Buying It
MagixTable™ provides a highly interactive and visually appealing way for prospective buyers to experience.
Client: A Premium Real Estate Brand
Industry: Real Estate
Objective: Providing a highly interactive and visually appealing way to prospective buyers to experience the details of this luxury realty project.
Brief: Real Estate is one of those spaces where extreme competition drives developers to come up with more and more innovative ways of positioning their projects. The challenge they then face is how to convey the features they are leading the projects with to prospective customers given that the projects probably exist only on the drawing board at that stage. On the launch of a luxury real estate project a premium developer in Western India, addressed this problem through an innovative combination of Interactive Technology and visually stunning content. The location and features were clearly targeted towards the higher end of the market and great care had to be taken to ensure that the entire customer experience was similarly focused. With this in mind this they deployed multiple MagixTable’s at the project site. Prospective customers who visited the site were able to browse through information on the projects, view some of the innovative features and amenities provided, explore floor plans and compare details of importance to them. This gave them a way to engage with the project, virtually touch and feel it in a manner of speaking, before making the decision to buy. An interactive way was found to bring the details of the project to life for an elite clientele looking to make this luxury development their home.
Impact: An experience in keeping with the luxury image of the project was being conveyed while still providing all the essential information sought by the prospective buyer
Real Estate Developer Creating Lasting Impression at Property Expo
Leading Real Estate developer attracted visitors and dazzled them like never before.
Client: A Leading Real Estate Developer
Industry: Real Estate
Objective: To differentiate their exhibit in a highly competitive environment.
Product: MagixTable, Multi-touch on wall, MotionMagix Interactive Wall
Brief: One of the leading Real Estate developers in the country was participating in the MCHI Credai Property expo in an environment where over a 100 exhibitors were vying for the attentions of thousands of prospective buyers. They chose to deploy a full range of Interactive solutions with eye-catching & informative content to leave a lasting impression in the minds of the visitors. This ranged from their branding on the MotionMagix Interactive Floor interacting with visitors to on-demand information of their projects on the MotionMagix Interactive Wall & the MagixTables. The stall caught the eye of visitors & exhibition organisers alike & ended up being among the most awarded in the show.
Impact: The booth attracted visitors from among the prospective buyers visiting the exhibition & was able to make a mark due to it’s unique look.
Customer Experience Center Befitting Brand Value & Innovative Spirit
Brief: One of the largest shared services center of this tier 1 consultant in India offers support services like Software Development, Markets, Finance, Knowledge, Business & Creative Services & Human Resources to over 100,000+ employees of the firm worldwide. Innovation has always been highly valued & this is amply reflected in the Innovation Center equipped with multiple MultiTouch Tables & an Interactive Wall. These displays showcase corporate information as well as powerful presentations & impactful training materials. A specially unforgettable visual element is provided by the Interactive Wall stretched across multiple side-by-side displays.
Impact: The Interactive elements provide an impact in line with the customer’s status as a Global giant & truly reflecting the value of Innovation.
Disseminating Mahatma Gandhi’s Life Lessons & Ideology through Interactive Technology
The life & teachings of Mahatma Gandhi’s lessons & ideology in an interactive manner.
Objective: Disseminate Mahatma Gandhi’s life lessons & ideology in a state of the art interactive manner.
Product: TouchMagix’ MotionMagix, MagixTouch, MagixTable and MagixKiosk
Brief: The Gandhi Research Foundation in Jalgaon aims to be the premier international center for Gandhian Study, Research & Dialogue. It houses a state-of-the-art Interactive multi-media Museum that includes an Experience Center targeted at the youth. The GRF aim was to attempt “a close encounter between Gandhiji and the visitor, engaging them in an imaginary yet almost-real dialogue without any human interface or intermediary”. This was achieved by utilizing over 20 Interactive exhibits incorporating the latest in gesture & touch technology & creating a hand-on environment that touches & inspires at the same time.
Impact: The primary target audience, the youth, are finding the life & teachings of Gandhiji engaging, appealing & worth following.
The MagixTable™ is the first of its kind multi touch interactive table, leaving behind its bulky and complex predecessors.
The MagixTable™ is the first of its kind multi touch interactive table, leaving behind its bulky and complex predecessors. The MagixTable™ has a rich application suite with easy customization tools and 40 simultaneous touch points. TouchMagix™ also provides SDK for 3rd party application developers to design their own content for use on the table. For technical information visit www.magixtable.com
Merck Pharma: Interactive Table MultiTouch System by TouchMagix